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Google Acquires LabPixies

NEWS
Google Acquires LabPixies
Google Acquires LabPixies For $25 Million

Tuesday, April 27, 2010

Google has bought an Israeli company that develops mini-programs for the web known as widgets in the latest in a string of acquisitions.

The Mountain View, California-based Google announced the purchase of LabPixies in a blog post. Terms of the transaction were not disclosed.

LabPixies already makes widgets for iGoogle, Google’s personalised homepage service.

‘We decided that we could do more if we were part of the same team, and as such, we’re thrilled to announce the acquisition of Labpixies,’ Don Loeb, a member of the iGoogle team said.

‘The team will be based in our ever-growing Tel Aviv office and will anchor our iGoogle efforts across Europe, the Middle East, and Africa,’ Loeb said.

‘We are looking forward to working with Labpixies to develop great web apps and leverage their knowledge and expertise to help developers and improve the ecosystem overall,’ he said.

Besides iGoogle, LabPixies has also developed widgets for Google’s Android mobile phone operating system and the iPhone.

Widgets developed by LabPixies include calendars, news feeds, to-do lists and games.

Google has been on a buying spree for the past few months, snapping up a number of small startups including DocVerse, Picnik, Aardvark and Plink.

Chief executive Eric Schmidt said in a conference call with analysts in January that Google planned to acquire about one company a month this year.

● Ran Ben – Yair, CEO LabPixies, said, “We deal with Google to see a golden opportunity for our team to fit in workspace sharing with us the same desire – to millions of users the ultimate online experience.'”

● Prof. Yossi Matias, director of Google R & D Center in Israel, said, “We believe that the combination of LabPixies center staff will allow us to continue strengthening the web platform, and make it attractive than ever for developers and users around the world.” He added that “Google believes in innovation and creativity Israel, and will continue to pursue collaboration with – for start-ups in the future local.”
• Source(s): Google Inc. & LabPixies

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