Posts Tagged ‘Facebook

12
Jul
10

Facebook Installs Panic Button For Children

NEWS
Facebook Installs Panic Button For Children

Monday, July 12, 2010

••• Young Facebook users will be able to report suspicious online behavior with the launch of a new ‘panic button’ targeting sex offenders.

Children can use the button to report abuse to the Child Exploitation and Online Protection Centre (CEOP) and Facebook.

The application will automatically appear on the homepage of every user aged between 13 and 18.

The launch follows months of negotiation between Facebook and CEOP, the government law enforcement agency tasked with tracking down online sex offenders.

CEOP called for the panic button to be installed in November but Facebook has resisted the idea.

Bebo became the first network to add the button, followed by MySpace while Facebook maintained that its own reporting systems were adequate.

However pressure mounted on Facebook following the rape and murder of Ashleigh Hall, 17.

Ashleigh was killed by a 33-year-old convicted sex offender, posing as a teenage boy, whom she met on Facebook.

Forty-four police chiefs in England, Wales and Scotland, signed a letter backing CEOP’s call for a panic button on every Facebook page.

Users will be able to bookmark the Click CEOP service or add it as an application to find information about online safety.

Jim Gamble, chief executive of the CEOP Centre said: ‘Our dialogue with Facebook about adopting the Click CEOP button is well documented – today however is a good day for child protection.

‘We know from speaking to offenders that a visible deterrent could protect young people online.’

Facebook’s Joanna Shields added: ‘There is no single silver bullet to making the internet safer but by joining forces with CEOP we have developed a comprehensive solution which marries our expertise in technology with CEOP’s expertise in online safety.’

James Brokenshire, U.K. Minister for Crime Prevention said: ‘It’s a sad fact that we are now seeing more cases where sex offenders are using social networking sites to conceal their identities in order to contact children.’
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17
Jun
10

AOL sells Bebo for scrap – and a $275 million tax break

NEWS
AOL sells Bebo for scrap – and a $275 million tax break

Thursday, June 17, 2010

••• AOL Inc is paring back its ambitions in online social networking, selling a website called Bebo that it bought a little more than two years ago for $.850 million. when AOL was still part of Time Warner Inc.
Bebo, which was launched in 2005, has failed to match the huge popularity of sites such as Facebook and Twitter.

It has been strong in foreign markets, though, including Britain.

AOL tried to take advantage of that to drive traffic to its other ad-supported web properties, but the site has been losing ground.

Worldwide, it had about 12.6 million users in April, less than half of the 26.9 million it had in the same month a year ago, according to comScore Inc.

In the U.S., Bebo was down to 4.9 million from 10.2 million a year earlier. In the same period, Facebook has grown to 121.8 million users in the US from 67.5 million.

AOL said in April it planned to shut Bebo or sell it. The company said on Wednesday the buyer is the private investment firm, Criterion Capital Partners LLC.

The California firm did not say how much it is paying, but analysts have speculated that the site would fetch just a small fraction of what AOL paid for it. In a note AOL CEO Tim Armstrong sent to employees on Thursday, he said the deal provides a ‘meaningful’ tax deduction for AOL.

AOL said in a filing with the U.S. Securities and Exchange Commission it expects to log a tax benefit of $275 million to $325 million in the April-June quarter. The company also said it will assess whether it needs to write down the value of its business overall for the quarter.

In his note, Armstrong also said the sale would let Bebo users continue to use the service.

Criterion Capital Partners are specialists in facilitating growth plans and turnarounds and are well-placed to drive Bebo’s effort to strengthen its foothold within the highly competitive social networking arena,’ he wrote.

In April, AOL unloaded another service that it had acquired for more money. It agreed to sell its ICQ instant messaging business for $187.5 million in cash to Russian internet investor Digital Sky Technologies. In 1998, AOL, then known as America Online, paid at least $US287 million to buy Mirabilis, the Israeli company behind ICQ.

AOL shares fell 8 cents to $22.20 in afternoon trading.
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27
May
10

Facebook CEO Mark Zuckerberg announces new privacy tools

NEWS
Facebook CEO Mark Zuckerberg announces new privacy tools
Your privacy is important to us!

Thursday, May 27, 2010

Facebook on Wednesday overhauled its privacy controls to fend off mounting criticism that it is betraying the trust that has made it the world’s biggest online social-networking service.

‘It’s been a pretty intense few weeks for us, listening to all the feedback coming in from all the changes we’ve made,’ Facebook’s 26-year-old founder Mark Zuckerberg said as he unveiled simplified privacy controls.

‘Our teams internally have been cranking for the last couple of weeks.’

Facebook unveiled a redesigned privacy settings page to provide a single control for content and ‘significantly reduce’ the amount of information that is always visible to everyone.

Facebook also said it is giving users more control over how outside applications or websites access information at the service.

‘This is a pretty big overhaul to the system we already have,’ Zuckerberg said while outlining the changes during a press briefing at the social network’s headquarters in the California city of Palo Alto.

‘Now we are making it so there is less information that has to be public. People want a simple way to control the way information is shared with third parties, so that is what we are doing.’

The revamped privacy controls will roll out in the coming days, according to Zuckerberg.

Facebook last month sparked criticism from U.S. privacy and consumer groups, U.S. lawmakers and the European Union by adding the ability for partner websites to incorporate data regarding members of the social-networking service.

Zuckerberg was adamant that Facebook does not give advertisers access to members’ personal information.
• Source(s): Facebook Inc.
Facebook Blog
Privacy Settings
Mark Zuckerberg on ‘Making Control Simple’

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22
May
10

Facebook preparing to make changes to privacy settings in response to criticism

NEWS
Facebook preparing to make changes to privacy settings in response to criticism

Saturday, May 22, 2010

Facebook on Saturday said it plans to simplify privacy controls at the popular social-networking service to appease critics.

‘We’ve spent the last couple of weeks listening to users and consulting with experts in California; Washington, DC, and around the world,’ Facebook spokesman Andrew Noyes said in response to an AFP inquiry.

‘The messages we’ve received are pretty clear. Users appreciate having precise and comprehensive controls, but want them to be simpler and easier to use.’

Facebook contended that members like new programs rolled out at the California-based internet hotspot but want easy ways to opt out of sharing personal information with third-party applications or websites.

‘We’re listening to this input and incorporating it into innovations we hope to announce shortly,’ Noyes said.

Facebook has been under fire from U.S. privacy and consumer groups, U.S. lawmakers and the European Union over new features that critics claim compromise the privacy of its more than 400 million members.

The features introduced last month include the ability for partner websites to incorporate Facebook data, a move that would further expand the social network’s presence on the internet.
Four U.S. senators, in a letter to Facebook co-founder Mark Zuckerberg, said they were worried that personal information about Facebook users is being made available to third party websites.

The senators also expressed concerns that ‘Facebook now obligates users to make publicly available certain parts of their profile that were previously private’.

Sharing personal information should be an ‘opt-in’ procedure in which a user specifically gives permission for data to be shared, privacy advocates argue.

Coming Facebook refinements are not expected to include a shift to an opt-in model.

Facebook vice president of global communications Elliot Schrage has been adamant that online privacy is taken very seriously at the company.

‘These new products and features are designed to enhance personalisation and promote social activity across the internet while continuing to give users unprecedented control over what information they share, when they want to share it, and with whom,’ Schrage said.

MySpace on May 17 announced plans to simplify its privacy settings as it seeks to differentiate itself from social network rival Facebook, which has eclipsed the News Corp-owned social networking service.

‘The last few weeks have been fraught with discussion around user privacy on social networks,’ MySpace co-president Mike Jones said in a blog post without directly mentioning Facebook by name.

‘While MySpace at its core is about discovery, self expression and sharing, we understand people might want the option of limiting the sharing of their information to a select group of friends,’ Jones said.
Jones said MySpace, which was bought by News Corp. in 2005 for $580 million, is ‘planning the launch of a simplified privacy setting for our user profiles.

‘While we’ve had these plans in the works for some time, given the recent outcry over privacy concerns in the media, we felt it was important to unveil those plans to our users now,’ he said.
• Source(s): Facebook Inc. and MySpace / Digital Media Group / News Corporation
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29
Apr
10

Google ranked world’s most valuable brand

NEWS
Google ranked world’s most valuable brand

Thursday, April 29, 2010

Google was crowned the world’s most valuable brand on Wednesday by a research firm that found technology firms dominate when it comes to how much a name is worth in today’s markets.

Google, IBM, Apple and Microsoft topped global stalwarts Coca-Cola, McDonald’s, and Marlboro in a Top Ten brand value list packed with seven technology companies.

Google’s brand was worth more than $114 billion, a 14 percent climb from 2009, according to the annual Millward Brown Optimor ‘BrandZ Top 100 Most Valuable Global Brands’ report.
U.S. technology titan IBM saw its ‘brand value’ surge 30 percent to $86 billion while the worth of Apple’s name climbed 32 percent to $83 billion, according to the report.

Factors taken into consideration in the ranking include customer loyalty and opinions regarding brands and how they influence earnings.

Microsoft ranked fourth with its brand valued at slightly more than $76 billion, just ahead of the nearly $68 billion that Coca-Cola’s brand was said to be worth.

China Mobile, General Electric, and Vodafone claimed the eighth through tenth spots respectively.

Social-networking powerhouse Facebook made it onto a separate Top Twenty technology brands list for the first time with its company name value at $5.5 billion.

Electronics powerhouse Samsung saw the largest jump in brand value, soaring 80 percent from the previous year to $11.3 billion.

‘Technology brands demonstrated their pervasiveness in our daily lives,’ Millward Brown said in a release. ‘Use of social media was a key trend across many of the successful brands.’

The overall value of the Top 100 brands rose four per cent to more than two trillion dollars, according to Millward Brown, which specialises in advertising, marketing communications, media and brand equity research.

‘This ranking has elevated the importance of building brands among some of the world’s most successful companies,’ said Millward Brown global chief executive Eileen Campbell.

‘CEOs and CFOs around the world should be asking their brand and marketing teams how they can leverage brand to both protect and grow the business.’

An investor who put their money into a Brandz portfolio five years ago would have earned a double-digit return as opposed to losing cash with a set of stocks based on the SP 500 index, according to Millward Brown.

‘In the past, many companies were quick to cut their marketing spend during a down economy,’ said Joanna Seddon, head of Millward Brown Optimor.

‘A new trend has emerged in the wake of the recession as more companies realised the importance of maintaining and even increasing budgets to support brand loyalty and engagement.’
• Source(s): Millward Brown
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27
Apr
10

Google Acquires LabPixies

NEWS
Google Acquires LabPixies
Google Acquires LabPixies For $25 Million

Tuesday, April 27, 2010

Google has bought an Israeli company that develops mini-programs for the web known as widgets in the latest in a string of acquisitions.

The Mountain View, California-based Google announced the purchase of LabPixies in a blog post. Terms of the transaction were not disclosed.

LabPixies already makes widgets for iGoogle, Google’s personalised homepage service.

‘We decided that we could do more if we were part of the same team, and as such, we’re thrilled to announce the acquisition of Labpixies,’ Don Loeb, a member of the iGoogle team said.

‘The team will be based in our ever-growing Tel Aviv office and will anchor our iGoogle efforts across Europe, the Middle East, and Africa,’ Loeb said.

‘We are looking forward to working with Labpixies to develop great web apps and leverage their knowledge and expertise to help developers and improve the ecosystem overall,’ he said.

Besides iGoogle, LabPixies has also developed widgets for Google’s Android mobile phone operating system and the iPhone.

Widgets developed by LabPixies include calendars, news feeds, to-do lists and games.

Google has been on a buying spree for the past few months, snapping up a number of small startups including DocVerse, Picnik, Aardvark and Plink.

Chief executive Eric Schmidt said in a conference call with analysts in January that Google planned to acquire about one company a month this year.

● Ran Ben – Yair, CEO LabPixies, said, “We deal with Google to see a golden opportunity for our team to fit in workspace sharing with us the same desire – to millions of users the ultimate online experience.'”

● Prof. Yossi Matias, director of Google R & D Center in Israel, said, “We believe that the combination of LabPixies center staff will allow us to continue strengthening the web platform, and make it attractive than ever for developers and users around the world.” He added that “Google believes in innovation and creativity Israel, and will continue to pursue collaboration with – for start-ups in the future local.”
• Source(s): Google Inc. & LabPixies

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13
Apr
10

Facebook rejects suggested ‘Panic Button’ for pages

NEWS
Facebook rejects suggested ‘Panic Button’ for pages

Tuesday, April 13, 2010

Facebook has announced an overhaul of its online safety measures that include the redesign of its abuse reporting system. But British users are concerned the new features still don’t go far enough.

Facebook’s “Safety Center” features new tools for parents, teachers, teens and law enforcement; it’s the first major endeavor from the social networking site and its four-month-old global safety advisory board.

Some new features of the safety center include four times more content on staying safe, such as dealing with bullying online, an interactive portal and a simpler design. But the company has not announced the installation of a panic button on every page as British officials had urged it to do.

Jim Gamble, chief executive of the Child Exploitation and Online Protection Centre, said the social networking giant did not agree to his demands outright at a meeting in Washington but he felt they were moving in the right direction.

Speaking after a four-hour meeting yesterday, Mr. Gamble said Facebook was close to “doing the right thing” but urged the website to turn “words into action”.

“They are one small step away from doing the right thing,” he said.

“I am more optimistic than when I came. They are not saying no, that is very clear.

“There is no doubt they are looking to improve their position around child safety and we recognise that. What I am looking for is turning words into action.”

The showdown came after controversy in Britain over Facebook’s refusal to include a “panic button” on its pages after the conviction of a serial rapist who used the site to lure and murder a teenage girl.

Peter Chapman posed as a young boy to lure 17-year-old Ashleigh Hall to her death in north-east England.

Calls have since grown for the inclusion of the buttons – which allow youngsters who feel threatened online to quickly contact a number of sources of help, such as CEOP or anti-bullying helplines.

Politicians, police and anti-bullying groups have voiced outrage that the online giant will not bow to demands to include the system.

“In our view they are experts at creating a fantastic online environment but they are not experts in law enforcement, the power of deterrents and the reassurance it brings for mums and dads,” Mr. Gamble said.

The other problem with a “panic button” is that it could lead to a false sense of security. If someone truly is aware of an online emergency, they are better off calling 911 or its equivalent in whatever country they are in.

Related: U.K. pressures Facebook to install ‘panic button’ to protect kids GO
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